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Marketing Lead — Healthcare AI
Marketing Remote (Global) Full-time $70K – $95K + Equity
GTMGrowthBrandHealthcare
ABOUT THE ROLE
Own the Premedice brand and growth funnel end-to-end. You'll set the positioning, run multi-channel campaigns, and turn medical AI complexity into a story doctors, patients, and health systems actually want to follow. This is a builder role — you'll work with the CEO on positioning, the content team on messaging, and the engineers on proof. You'll be measured on qualified signups, pipeline, and brand authority, not vanity metrics.
WHAT YOU'LL DO
Responsibilities
Own go-to-market strategy across paid, organic, partnerships, and lifecycle channels
Set the marketing positioning and messaging hierarchy — keep every surface on-canon
Plan and run launch campaigns for new features, clinical tools, and research drops
Manage paid acquisition budget across Meta, Google, LinkedIn, and clinical networks
Coordinate with the content team on SEO strategy, thought leadership, and editorial calendar
Build the marketing stack — analytics, attribution, CRM, lifecycle automation, A/B testing
Run partnership and co-marketing outreach with EHR vendors, clinical networks, and medical associations
Produce quarterly marketing reports — pipeline, CAC, channel ROI, brand authority signals
Hire and manage a small marketing team as we grow
Brief and review ad creative, landing pages, and email sequences before they ship
WHAT WE'RE LOOKING FOR
Requirements
5+ years marketing experience with at least 2 years in healthcare, biotech, or regulated SaaS
You've owned a growth function or a major channel before — you can show the numbers
Strong written communication — you'll write positioning, briefs, and customer-facing copy
Comfortable with marketing analytics, attribution, and SQL-level funnel inspection
Experience with HIPAA-aware marketing — you understand what claims you can and can't make
Bonus: clinical or healthcare provider network you can activate
Comfortable being the only marketer in the room for a stretch before hiring
You've worked with AI-native workflows and can brief creative teams using tools like OpenCode, Claude Code, or Cursor
READY TO APPLY?
Interested in this role?
Send us your resume and a brief note about why you're the right person for this position. We review every application.